Product discovery is how customers find and explore your catalog beyond search. It's the bridge between awareness and purchase - the moment browsing becomes buying.
Discovery happens before purchase intent. Customers browse categories, search for specific items, or arrive from marketing channels. They're in research mode - evaluating options, comparing features, building confidence.
Poor discovery leads to abandonment. When customers can't find what they're looking for, or when the navigation doesn't help them explore, they leave. Every failed search or frustrating category drill-down is a lost sale.
Traditional discovery relies on exact keyword matches. Visual AI understands what products look like - the colors, patterns, and styles that customers actually want.
Customers don't always know what they want. They discover through inspiration - seeing something that catches their eye. Visual recommendations provide continuous inspiration without customers having to initiate new searches.
Categories can be limiting. Is that 'floral dress' in Dresses or Patterns? Visual AI doesn't care about your taxonomy - it finds similar products across your entire catalog regardless of categories.
Fashion, decor, and art customers shop by aesthetic. Minimalist, bohemian, mid-century modern - these styles transcend traditional categorization. Visual AI matches the aesthetic, not the category.
Transform browsing from frustration to inspiration with visual AI recommendations. Help customers discover products they'll love.
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